We have customized the Triumph CRM “Lead” gateway by developing different API’s. This basically included data from three different tools named as AS400 – an IBM platform, CON (Contact Online) and Marketo that was pushed into CRM via different Web APIs. This project was majorly designed to reduce the human effort and to have well-organized data at one single platform. This was used to manage the Leads Management System.
Triumph, a British Motorcycle manufacturer wanted to organize the leads from various platforms and presented at one single destination so that it could be convenient for them to carry out the work. They demanded a customized CRM solution to manage their Leads System.
The project enables the fetching of the data from AS400, Marketo & Experian and pushing into the SalesForce CRM. AS400, an IBM platform includes the data of bikes and customers, that is fetched and is mapped with Marketo, a “Leads” management platform and lastly crossed checked with The Experian, to verify the “Leads” by cross-checking the addresses.
We along with our team present at the United Kingdom managed to fulfill their business requirements.